From BELIV 2010

Presentation

Notes

- differ from a different focus group: focus group is typically single salient tracked that may not represent actual use, here, look at utility, eg., mapping, effectiveness of vis in general

- free form exploration, conversation (ppt adds to each other, enlighten explains to the confuse), strong sense of utility, removes potential confounds to usability

- caveats: domain is general, easy to find ppt, got eco validity, great users, no usability

q and a:

- sounds like users inspecting prototype, need formal setting / ways to conduct focus group, how different in terms of quality? not focus group, have interviews

- one problem found with some focus group, found a dominant person that can sway the rest of the people, did you find, deal with? had that to some extend, 4 ppt from 3 communities, interested in different things but still able to communicate with others. find out should be supported and promoted, and who needs these tasks. different interests balance group

- good experience with focus group: bring up controversy, saw it? no, but can see how that can happen